Three years in the past, Demi Lovato ushered in her sixth album by singing, “Tell me you love me, I need someone… you ain’t nobody till you got somebody.”
Oh, how issues have modified.
On Friday (March 6), Lovato launched “I Love Me,” an upbeat anthem about her journey in direction of self-love and self-acceptance. “I’m a black belt when I’m beating up on myself / But I’m an expert at giving love to somebody else,” she sings, as we see her actually struggle herself within the accompanying video.
Putting her MMA abilities (and her comedic appearing chops) to good use, two variations of Demi face off in a heated battle, as her zen internal self watches.
It all builds as much as the query on the coronary heart of the track: “I wonder when I love me is enough?”
Later, Lovato ventures outdoors in a wonderful red-hot jacket, strolling the streets as scenes and folks from her life pop up round her.
They’re refined, however look carefully — the mother taking her younger daughter to an appearing audition, the trio of shiny-suited brothers (ahem, Jonas Brothers), the stone-cold Demi guarded by a tricky entourage, and the lovely Camp Rock setup that includes a mini Demi lookalike.
In one scene, Lovato even walks previous an ambulance and reaches out to a younger girl on a stretcher — a poignant second nodding to her overdose in 2018.
The message of the track is obvious: Demi is prepared for a brand new chapter of her life, and he or she’s realized that she’s sufficient on her personal.
“I’m a 10 outta 10, even when I forget it,” she asserts. Oh yeah, and since that is Demi Lovato we’re speaking about, there’s additionally an out-of-this-world excessive word that’ll deliver you to your knees.